Complete Guide to Elementor
Everything you need to know about Elementor, the WordPress page builder we use to design flexible, easy-to-edit websites.
In this guide
What is Elementor?
Elementor is a visual, drag-and-drop page builder plugin for WordPress. Instead of editing code, you build pages by dragging elements — text, images, buttons, forms — directly onto the page and seeing changes in real time.
Why do we use Elementor for client websites?
Elementor strikes a good balance between design flexibility and ease of use. We can design bespoke, professional layouts, then hand the site over with an editor simple enough for clients to update themselves — no code required for everyday changes.
Key Elementor features
- Drag-and-drop editing — build and rearrange pages visually
- Global styling — set fonts, colours and spacing once, applied sitewide
- Templates — reusable headers, footers and sections across pages
- Responsive controls — adjust how pages look on mobile, tablet and desktop individually
- Forms — build contact and enquiry forms without a separate plugin
- Popups — for offers, newsletter sign-ups or announcements
Elementor Free vs Elementor Pro
| Elementor Free | Elementor Pro | |
|---|---|---|
| Core drag-and-drop editor | ✔ | ✔ |
| Theme builder (headers/footers) | ✘ | ✔ |
| Forms | ✘ | ✔ |
| WooCommerce builder | ✘ | ✔ |
| Popup builder | ✘ | ✔ |
Most business websites benefit from Elementor Pro's additional theme-building and form features — we'll advise if it's worth it for your project.
Is Elementor good for SEO?
Yes, when set up correctly. Elementor doesn't harm SEO by itself — good SEO comes down to clean code output, fast-loading images, proper heading structure and schema markup, all of which we configure as standard on Elementor builds.
How we can help
We design and build Elementor websites professionally, then train you to make your own day-to-day edits. See our Elementor Website Design service.
Want to try Elementor Pro yourself?
We build with Elementor day-in, day-out — if you'd like to try it on your own site, you can grab Elementor Pro directly.
Get Elementor Pro →This is an affiliate link — if you sign up via this link, we may earn a small commission at no extra cost to you.
Frequently Asked Questions
Is Elementor free?
There's a free version, but most professional business sites benefit from Elementor Pro's additional features (theme builder, forms, popups).
Can I edit my Elementor site myself after launch?
Yes — that's one of the main reasons we use it. We provide training so you're confident making text and image updates yourself.
Will Elementor slow down my website?
Not if it's set up correctly — we optimise images, use caching and keep plugin use lean to keep Elementor sites fast.
Want advice tailored to your situation?
Get in touch and we'll give you a straight answer — no obligation.